Year after year, there is joyful anticipation amongst design industry moguls and New Yorkers alike as they await the release of Valentine’s Day window displays amongst Madison Avenue’s luxury boutiques. Whimsical one moment, heartfelt the next, these brilliant installations are sure to spark a twinkle as shoppers eagerly search for the perfect gifts for their sweethearts. It’s no secret that Ovando’s window installations are included in this mix. And this year, Ovando’s Valentine’s Day installation is especially exciting…
If you peeked at the photo above, your eye was surely caught by those modern canvases featuring dazzlingly stylish women. (No, our floral & event designers did not suddenly take up painting!) Behold: the work of New York-based artist extraordinaire, Manuel Pardo. Perhaps now you understand why we’re so shamelessly gloating about this year’s astounding installation!
As luck should have it, founder Sandra de Ovando and artist Manuel Pardo have long been mutual admirers of one another’s work. In light of theapproach of such an impassioned holiday, the artists opted to embrace the occasion and put forth a stunning design which pays homage to a love of art as well as an appreciation of both artists’ Latin roots, as seen through the use of bold colors and a stylized take on Mexican terra cotta tiling.
The window installation also features a living-room type set-up including Ovando’s Valentine’s Day floral arrangements, furniture props, and select paintings from two of Manuel Pardo’s series,Mother & I and Tecnicolor, as also recently seen at the New Museum in New York and the Griffin-Linton Gallery in Venice, California. For now, Ovando is also one of a handful of vendors carrying Manuel Pardo’s two-hundred and thirty page art book, Un Universo Soñado en Tecnicolor (A Universe Dreamed in Technicolor), released in June 2011 and being released to Barnes & Nobles come September 2012. The retrospective on Manuel’s thirty-year career also includes essays by former Artforum editor and current MOMA publications coordinator, David Frankel, as well as Mike McGee, Gallery Director at Cal State’s Fullerton Begovich’s Gallery.
So, while we hope you enjoy this two-dimensional rendition of the window (and lovely photos they are!), we would oh-so-much rather you see it in person… It’s the perfect opportunity to get within 3 feet of the modernist works one of this century’s most pivotal artists!
Pictured: Ovando’s Upper East Side boutique located at 19 E65th Street near the corner of Madison Avenue.
Photos by Matthew Hanlon Photography